About Medicine X

MEDICINE X IS MEDICINE XPLAINED BY DOCTORS, FOR PATIENTS

Medicine X translates complicated 'doctor speak' into an entertaining and engaging story – so that every person regardless of age, gender, culture and condition, can have access to medical information they can understand and relate to.

Working as a doctor, Medicine X's founder realised that many patients were confused about their diagnoses, and didn't have a proper understanding of their conditions or treatments. There was a disconnect between the language that doctors use, and what patients understand. Because of this, many people feel hopeless and anxious at a very difficult time in their lives.

This is why Medicine X was created. We believe there is a better way. We believe all patients should feel informed and empowered so they can become engaged in their personal and medical decisions.

Medicine X connects the stories of real people with artists and medical experts, to turn complex medical information into stories that people can understand and relate to.

Parkinson's
Xplained

Our Story

Medicine X was Born From One Simple Realisation

After being involved in thousands of patient consultations, a simple realisation emerged.

Patients are confused about their medical conditions and lack a proper understanding of diagnoses and treatments. Confusion leads to patients feeling disempowered, hopeless and anxious because quite simply, they fail to understand the 'medical speak'. Medicine has traditionally been a complicated, jargon-filled, black and white language - but it doesn't have to be. People learn best through visual mediums that utilise colour, humour, interaction and storytelling.

We believed there could be a better way to translate medical theory into relevant patient information, leveraging the digital medium patients enjoy and understand.

This is why Medicine X was created.

Parkinson's
Xplained

Connecting Art & Medicine

What We Create is the Intersection of Diverse Worlds - Art and Medicine

Medicine

A wide community contributes to each Medicine X story or app. The starting point for each condition-specific story is the experience of a real life patient. No matter what the topic, our team of doctors research audiences and understands their unique requirements.

We involve medical experts, and relevant medical bodies and institutions to ensure the stories cover current and holistic medical information. The stories are peer reviewed and shared with focus groups of people with the condition, to create content that not only gives medical facts, but also discusses real life issues.

Art

We also team up with some of the world's best script writers and artists. Complicated medical information is transformed into a format that is more meaningful and accessible. Our writers make medical information engaging and add entertainment value. From there, the graphic-novel-esque art is developed by some of the world's most respected storytelling illustrators and interactive digital designers. The content itself comes to life and speaks to readers.

Our stories are multi-layered and can take many different paths to cater for different levels and stages of understanding.

The deeper understanding of content, created by the inclusion of art, allows each patient to take a more active role in their treatment and make necessary behaviour changes to realise optimal health.

Partnerships

Medicine X would like to thank Parkinson's Australia for their collaboration on Parkinson's Xplained, and our sponsor Boehringer Ingelheim for making Parkinson's Xplained possible.

In Collaboration With

Parkinson’s Australia is the national not-for-profit body working for all people affected by Parkinson’s, through advocating for, lobbying about and effective communication of, their interests.

They aim to increase awareness of Parkinson’s and to increase support for, and investment in, research around the understanding and treatment of Parkinson's.

Kindly Brought To You By

Boehringer Ingelheim's aims to provide value through innovation and to 'Make More Health' - for patients, our people and our community. For over a century Boehringer Ingelheim have remained a family-owned, independent company and today operate in over 50 countries with more than 47,000 employees.

For more info about Boehringer Ingelheim please visit www.boehringer-ingelheim.com.au

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